SUMMARY
- Joico Colorful Anti-fade Shampoo 300ml
- Joico Colorful Anti-fade Conditioner 250ml
- Joico Colorful Glow Beyond Anti-Fade Serum 63ml
Joico Colorful Anti-Fade Shampoo
- Preserves the long-term vibrancy and intensity of gorgeous hair color.
- Gently cleanses color-treated hair.
- Fortifies hair for 3X greater resistance to breakage.
- Free of SLS/SLES sulfates.
- Washes away daily buildup and debris.
Joico Colorful Anti-Fade Conditioner
- Protects haircolor for long-lasting vibrancy and tonal integrity.
- Delivers smooth, shiny, vibrant results on a daily basis.
- Infuses strands with softness and shine.
- Cloaks hair with true and steady protection against the big fade.
- Instantly detangles and nourishes color-treated hair.
- Reduces breakage by over 70% against combing breakage on damaged hair compared to a non-conditioning shampoo.
Joico Colorful Glow Beyond Anti-Fade Serum
- Helps prevent hair color from fading off-tone when exposed to UV or sunlight.
- Instantly increases shine.
- Boosts color vibrancy and provides softness.
- Reduces frizz for smoother hair in just one use.
- Guards against the hair-dulling effects of pollution.
Joico Colorful Anti-Fade Shampoo
- Apply to wet hair.
- Lather, and rinse.
Joico Colorful Anti-Fade Conditioner
- Apply to clean, damp hair.
- Leave in 1 minute and rinse.
Joico Colorful Glow Beyond Anti-Fade Serum
- Apply 1–2 pumps to damp or dry hair.
- Style as usual.