Repairs and Protects Color-Treated Hair
Joico's Color Balance Purple color-balancing shampoo and conditioner gently cleanses, nourishes, and protects, while neutralizing yellow tones to maintain blonde/gray hair.
Tone-correcting pigments attach to the hair fibers & stay attached through multiple shampoos. Multi-Spectrum Defense Complex helps protect color against fading while Bio-Advanced Peptide Complex repairs, protects, fights frizz, and adds shine with every single application.
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
My favorite purple shampoo! I’ve tried several brands and this one is the one that actually tones my blonde hair. When I leave it in longer it gives me gray/purple tint that looks awesome on platinum/gray hair.
Love these products! It tones my VERY yellow/sunshiny hair with ease. I have a mixture of oily but also dry scalp and I haven’t had any flakes or extra oil recently after using this product. The only negative I could see is after I used it every shampoo my hair started turning blue but once I cut the usage down it kept my hair just how I like it!
I love this set. They are salon grade and keep the yellow tones away. And keep you’re blonde beautiful. My only issue with it is I wish it was a pump bottle. But it is an amazing product only needing a dime size amount.
It doesn’t stink like all other purple shampoos. Has made my highlights last for so long without going brassy. You get an immense amount of product for the money!
For someone with a #balayage, my stylist recommended using a purple shampoo once every other week to keep my color looking fresh. I still have deep brown hair but want to keep the lighter pieces from going brassy. I love the smell of this and I feel like it actually does the job of keeping my hair toned in between coloring. My dark haired beauties out there, don't be afraid to use a shampoo that is traditionally targeted for blondes. This stuff works wonders!