For blonde and highlighted hair. Removes brassiness while its key ingredients salicylic acid to strengthen and repair blonde hair from the core and pure violet (purple) pigments to remove unwanted brassiness and leave blonde hair color cool and bright.
- Color protecting shampoo for blondes
- Gently cleanses and adds softness
- Repairs and strengthens hair from the core
- Features Pure Violet (purple) Pigment to eliminate brassiness
Made in USA
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I love this purple shampoo. It really changes the color of my highlights in just one use!! It doesn't dry out my hair either. The smell was kind off manly at first but I honestly really like it now. It smells fresh and clean to me.
This is the best purple toning shampoo I've tried - and I've tried a lot of them! It isn't too drying but does what it says. I'm indifferent on the fragrance. I definitely notice my blonde is brighter when I use this!
I bought this to try and stop my hair from turning the yellow color and striping the toner. It works well. I use it a few days a week and it does the trick.